They believe that work is the most important stage for achievement and performance. Therefore, they like to invest in creative industries, such as start-up companies or brands that follow the times. For example, according to a Microsoft survey, Gen Z redefines the concept of “work”. Since the traditional office culture and industrial model have no longer attracted them, nearly 62% of Gen Z are planning to start a business or invest in new industries. "Forbes" columnist pointed out in the article "How to Manage Generation Z Workers" that Generation Z has a different value for work than in the past.
Compared with promotion, it is more attractive to give creativity, challenging tasks and immediate sense of accomplishment whatsapp list feedback them. Growing up in the digital age, inspired by creativity, rushing to enter the fantasy industry Dcard is one of the most famous social forums for young people in Taiwan, with 5 million users.
This platform started as a community function, allowing students to meet more friends from different schools. In addition, Dcard has also expanded its reach to e-commerce platforms, advertising, etc., gathering a large number of young people of the Z generation through forums, and using Dcard ambassadors to share cooperative products. Finally, it is sold on the e-commerce platform on the platform. Recently, many special projects have been developed on the YouTube platform, such as the Dcard Investigation Bureau, Overtime is not alone, etc., from the perspective of the young generation of Z, and also operate the behind-the-scenes staff and editorial characters, so that the Z generation can see that the Dcard workers are. How to get creative.